Once Upon a Time, I developed a pop up store concept for Nodaleto, based on Cinderella’s narrative:
A story of envy and rivalry featuring Cinderella’s mean sisters, renamed Noda and Leto, fighting for the Golden Shoe. They fight it out in a roller derby competition, because it’s retro, fun and violent.
Art direction, styling: Céline Ferrié @celineferrie
Photographer: Thomas Dherte @thomasdherte
Models: Annagloria Danese @ninadanese, Allegra Danese @allegradanese
Makeup Artist: Eleonore Charles @eleonore.mua_
